Effective date: September 2026 · Data fiduciary: Sivaprakash Wealth (C. Sivaprakash), Chennai, India.
1. Scope
This policy explains how we handle personal data when you visit sivaprakashwealth.com, submit an enquiry form, call, message us on WhatsApp, or email us. It is framed with reference to India's Digital Personal Data Protection Act, 2023 (DPDP Act).
2. Data we collect
Identity and contact details (name, phone, email) you provide voluntarily; enquiry content (subject, message, insurance interest); technical data such as IP address, browser type, and pages visited via analytics and advertising cookies where enabled (Google Analytics 4, Google Ads conversion tags, Vercel Analytics, and Microsoft Clarity). Microsoft Clarity may record anonymised heatmaps and session replays of public pages; enquiry form fields are masked. Internal CRM pages are not recorded. With your form consent, we also store enquiry records and, where you become a client, policy servicing metadata in a secure internal CRM database — access is limited to authorised staff only.
3. Purpose and lawful basis
We process data to respond to your insurance and wealth queries, schedule consultations, send requested updates, improve our website, and measure whether a Google ad led to an enquiry, WhatsApp click, or phone click. Form submissions require your explicit consent before we contact you by call, SMS, or WhatsApp.
4. Sharing
We do not sell personal data. Limited sharing may occur with email delivery providers (e.g. Resend), secure database hosting (e.g. Neon Postgres), authentication services (e.g. Clerk for internal CRM access), and hosting/analytics/advertising partners (including Google Analytics, Google Ads, Vercel, and Microsoft Clarity) strictly to operate, improve, and measure the site. We do not use ads to impersonate LIC or any insurer. Insurer applications are submitted only when you instruct us to proceed.
5. Retention
Enquiry records are retained only as long as needed for advisory follow-up and regulatory record-keeping, then deleted or anonymised where no longer required.
6. Your rights
You may request access, correction, or erasure of your data, or withdraw marketing consent, by emailing contact@sivaprakashwealth.com or calling +91 98841 10537. We will respond within reasonable timelines prescribed under applicable law.
7. Security
We use HTTPS, access controls, and reputable service providers. No online transmission is fully risk-free; please avoid sending sensitive health or financial identifiers unless we request them for underwriting.
8. Contact
Chennai · Phone: +91 98841 10537
Insurance is the subject matter of solicitation. For more details on risk factors, terms and conditions, please read the sales brochure carefully before concluding a sale.
Disclaimer: Sivaprakash Wealth is an independent financial and insurance consultancy run by IRDAI-licensed insurance advisors. We provide advisory services for products from the Life Insurance Corporation of India (LIC) and other general insurance providers. This website is a personal agent platform and is not affiliated with, endorsed by, or the official portal of LIC of India.